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WELCOA Special Event
Insider Secrets & New Tech
October 27, 2021
1:30 PM CT

Investment dollars for workforce technology have reached 11 billion in just six months. This creates a robust marketplace of innovative solutions for employers to serve their workforce. It also creates a complicated buying landscape. In this WELCOA Special Event, you will have the opportunity to submit your questions in advance and find out:

  • How to know WHAT to pick
  • How to avoid cool tech with no substance
  • Best practices for onboarding and engagement
  • When to jump ship

You will also have the opportunity to view demos of some of the industry’s best innovative solutions.


Chetan Bagga
Chetan Bagga is the CEO of Archetype Solutions Group which empowers growth in companies through innovation and builds strong ventures using best-in-class resourcing.
Deb Smolensky
Deb Smolensky, CWPC, CWCC
Deb is NFP’s Global Well-being and Engagement Practice Leader. Over the past 25 years Deb has consulted with a variety of clients, including numerous Fortune 500 companies, to develop programs and practices that empower employees and leaders to lead healthy, productive lifestyles through innovative and highly engaging solutions.
Shira Wilensky
Shira Wilensky
Shira brings 15 years of experience in corporate wellness and healthcare, innovative and cost-saving strategies, and an infectious enthusiasm for wellbeing. Shira creates organizational strategies to manage healthcare costs, promote wellbeing and engagement, and ensure OneDigital clients maximize their workforce and organizational performance.


Sara Martin
Sara is CEO of WELCOA. She has launched award-winning wellness programs and engineered work environments to create cultures of health across multiple industries.
Maggie Gough
Maggie Gough
Maggie is the Director of Member Experience at WELCOA. She is a nationally-recognized speaker with experience working in the trenches of corporate wellness and launching successful wellness startups.


All times below are listed in Central Time Zone
1:30 PM | WELCOA & Opening Remarks:  Sara Martin, MS, CEO, WELCOA
1:40 PM | Presenting Workplace 2021 Research Report: Buyer Attitudes & Beliefs:  In Partnership with Unmind
2:00 PM | Broker Panelist Discussion Moderated

Do you have the fertile ground for a vendor?

  • How do Brokers work with Clients to determine if they are ready for a vendor?
  • What has to happen before you can successfully purchase a wellness solution?

How to know WHAT to pick (Don’t have your employees chase their well-being)

  • What’s the best question on a RFP to weed out the wrong vendor?
  • How can employers avoid being razzle dazzled by cool tech?

Best practices for onboarding and maintenance.

  • What once piece of advice would you give for a successful onboarding?
  • What are best practices for maintaining healthy partnership with your Vendor?

When to jump ship (it’s you it’s not me)

  • How do you know when to part ways?
  • How do you communicate that to the vendor and to the employees?
3:00 PM | Innovator Presentations

These services are becoming increasingly more difficult to navigate as investment in new tech and approaches continues to surge. Select innovators will showcase how investment in their specific category is changing the landscape of well-being vendor solutions by demonstrating how their unique product/service may help fill an important gap in your 2022 employee offering. Examples may include mental health, health coaching, chronic condition management, resilience, financial well-being, or others.

Multi-Modal Mental Health Care  Koa Health

The World Economic Forum reports that by 2030, the global costs of mental health problems will total over $6 trillion, which in the United States, employers will bear the brunt of. Jennifer Gendron, Chief Commercial Officer of Koa Health, will share insights on a digital-forward, multi-modal approach to mental healthcare and benefits that will help you support the broadest spectrum of mental health challenges for all of your unique populations.

Employee Experience (EX)   Wellview

Two-thirds of employers recognize well-being as a key component of employee experience and have prioritized it as a strategic benefit to attract, retain and engage talent. Wellview will share insights on how they help companies create well-being solutions that enhance the employee experience while driving healthy outcomes and cost savings for employers.

Proactive Mental Health   Unmind

Unmind is the leading workplace mental health platform, empowering more than 2.5 million employees around the world to live more fulfilling and balanced lives. Underpinned by clinical psychology and powered by technology, the platform helps employees proactively measure, understand, and nurture their own mental health across seven core areas of wellbeing.

Health Care Navigation & Literacy   Insurights

Insurights has created Zoe, our digital health plan navigator. She’s the first of her kind that provides employees information and guidance while selecting, accessing and utilizing their employer-sponsored health benefits, all in real-time! This is a personal and private experience that connects Zoe to each individual employee with any health plan.

3:50 PM | Closing Remarks

Thank You to Our Event Sponsors

— Gold Sponsorship —


— Sponsors —

Koa Health
About Us

WELCOA (The Wellness Council of America) is the nation’s most respected resource for building high-performing, healthy workplaces. Throughout its 30+ year history as a nonprofit, WELCOA has perfected its patented Well Workplace protocol which is the key to developing, delivering, and sustaining a healthy corporate culture. Today, over 30,000 workplace wellness practitioners, human resources professionals, business leaders and consultants rely on WELCOA for tools, trainings and its Premier Provider Network (PPN) partners to move their wellness programs forward.

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Contact me and I’d be happy to talk with you!

Rachel Broering
Rachel Broering • Data Strategist | (402) 827.3658